Multidiciplinary
Human

ANNA HETMAN
Creative leader, connector, communicator, designer, doer, maker, problem solver.

Makes shit happen. Gets shit done.
Plays well with others.

MINNEAPOLIS
MILWAUKEE
DENVER

Drop me a Line:

-> Contact
-> Insta
-> LinkedIn

Work

BOA x Marucci
MXB Cleat
MXB Trainer

Strategic entry into new industry, with design and development pioneering performance-driven, dial-engineered systems in baseball.

BOA x adidas
SS27 CodeChaos
SS27 Tour360

Collaborative design and development through two key adidas golf franchise models. Building, solidifying and expanding brand partnership.

BOA x Altra
SS22 Mont Blanc

Progressive product collaboration and trail innovation. Full scale efforts across BOA and Altra Design and Development teams.

Aveda | Full Spectrum Color Launch

Global product and education launch to industry leaders and professionals. Plant-powered, vibrant hair color.

Aveda | Invati Product Launch

Global product launch. Plant-powered hair care, rooted in nature.

Aveda | Education
NeoGoth FW12
Sublime SS10

Bi-Annual Global education collections; inspiring educators, industry leaders and professionals.

Logo/types | Lettering

Logotypes for purpose and play.

Photo Styling | Various

Photo and prop styling across product botanic, and commercial.

Nurture Nature | Photography

Studies of the natural in the unnatural world.

Amends | Branding & Product

Limited product lines, one of a kind. Make do, make amends.

© anna hetman 2025, all rights reserved

ANNA HETMAN | Multidiciplinary Human